Casey Reid — Interaction Design
Account

Services

Services project preview
High-fidelity comps

The Challenge

My Approach

Discovery

Conducted 1:1 interviews with power users, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Services

Shipping quality design requires collaboration and iteration. Recent work has shown me why . The implications matter for teams and organizations.

The Thing

Whether you're designing your product, this approach matters.